Announcing Global eBook Monitor Webinars


Bowker Market ResearchGlobal eBook Monitor
Join hosts Book Industry Study Group -- the standards and research body for the US publishing industry -- and Bowker Market Research -- a leader in consumer research for the US & UK -- as they debut results from the first ever Global eBook Monitor (GeM). This virtual webinar, offered on both the 2nd and 23rd of April will host participants from around the world thanks to the support of participating partners Pearson, Tata Consultancy Services, BISG, Frankfurt Book Fair and AT Kearney in making the webcast available to the global publishing community.
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The GeM project, an international consumer survey conducted in early 2012, maps the current state of eBook and eReader device use and acceptance around the world, with a focus on comparisons between eBook markets in countries experiencing different growth patterns. The research was conducted among nationally representative samples of online consumers in Europe, Asia, Australia, and North and South America. Respondents were asked about purchasing of digital content versus traditional formats in multiple settings and contexts. The study also explores the use and ownership of devices, from dedicated eBook readers to tablets.
Webinar Agenda
Jo Henry, Director Bowker Market Research
Kelly Gallagher, Vice President Bowker Market Research
Expert analysis on survey findings from survey sponsors AT Kearney, Tata Consultancy Servicesand Pearson
Dates Offered
Monday, April 2, 2012 10:00 AM ET to 11:00 AM ET
Monday, April 23, 20124:00 PM ET to 5:00 PM ET
Registration Details
Please visit www.BISG.org, click the “Events” tab and then Webcasts
Registration is $49 for BISG members; $99 for all others. BISG members should request a coupon code from info@bisg.orgbefore registering.

International Participants please use Coupon Code: dj37 to pay $49 for your registration.



Via Publishing Perspectives

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