On Publishing for Gen Y and "New Adult" Literature - Publishing Perspectives


Dan Weiss of St. Martin's Press discusses why Gen Y wants content immediately accessible, on multiple platforms, with social applications providing increased immersion.
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Discussion:
Publishers are constantly finding new ways to reach readers and market their books. As a reader, what sources to do you rely on for book recommendations? Take the survey and tell us.
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More News from Publishing Perspectives:
A patent, titled "Display screen or portion thereof with animated graphical user interface," gives Apple the exclusive right to the page turn in an e-reader application.
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Last week, News Corp, the owner of HarperCollins Publishers expressed interest in buying Simon & Schuster from its owner, CBS Corp. Is another merger afoot?
Read more »
From the Archives:
In two years, Internet penetration in Russia will hit 70% and the market for digital children’s products is expected to grow by 30%, says a new report.
Read more »

Dan Weiss of St. Martin's Press discusses why Gen Y wants content immediately accessible, on multiple platforms, with social applications providing increased immersion.
Read more »
Discussion:
Publishers are constantly finding new ways to reach readers and market their books. As a reader, what sources to do you rely on for book recommendations? Take the survey and tell us.
Read more »
More News from Publishing Perspectives:
A patent, titled "Display screen or portion thereof with animated graphical user interface," gives Apple the exclusive right to the page turn in an e-reader application.
Read more »
Last week, News Corp, the owner of HarperCollins Publishers expressed interest in buying Simon & Schuster from its owner, CBS Corp. Is another merger afoot?
Read more »
From the Archives:
In two years, Internet penetration in Russia will hit 70% and the market for digital children’s products is expected to grow by 30%, says a new report.
Read more »

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