Thursday, September 6, 2007

Marketing Your Book DeMystified: New Book Explains All

Bruce Batchelor's new book is Book Marketing DeMystified [ISBN 9781897435007].



This is what Midwest Book Review said in its 5-star review:

"One of the best of these marketing manuals is Book Marketing De-Mystified by Bruce Batchelor, the man who founded Trafford (Canadian based and one of the larger POD companies servicing North America) and is widely acknowledged as the creator of the print-on-demand (POD) publishing process that has shattered the book publishing monopoly of the traditional publishing firms by allowing anyone to easily become their own publisher."


This 167-page compendium of practical advice offers an especially 'user friendly' introduction to the art and science of book marketing because of its conversational style, its comprehensive coverage of book marketing issues, and Bruce Batchelor's unique perspective.

Book Marketing De-Mystified is especially useful in terms of its discussion of where to sell books, price/value setting, personal sales, paid advertising, sales promotions, publicity and public relations. Simply stated, every author and every small press publisher needs to have a competent marketing plan -- and Bruce Batchelor's Book Marketing De-Mystified specifically and effectively addresses that need.

Buy the book on Amazon!

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2 comments:

Linda Martin said...

Thanks for telling us about this book. I hadn't heard of it before, and it sounds useful. I'm a novelist and am about to submit my first novel. All information about publishing and marketing is fascinating to me now.

October 3, 2007 9:47 PM
Peter N. Jones said...

Linda,

Glad to hear from you, and good luck with your novel. Yes, this book is full of tons of useful information on the topic, and I have used it numerous times over.

Cheers,

Peter

October 4, 2007 6:10 AM

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